--- title: Mech Support description: Building an AI support agent in Chatbase, what its alternatives offer, and what most chatbot platforms still get wrong. A B2B walkthrough. image: https://www.johnsteeleconsulting.com/hubfs/JSC%20Linkedin%20OpenGraph%20Image%202.png --- [Skip to content](https://www.johnsteeleconsulting.com/newsletter/issue-5-chatbase-ai-agent-chatbots#main-content) [![JSC (1200 x 240 px)](https://www.johnsteeleconsulting.com/hs-fs/hubfs/JSC%20(1200%20x%20240%20px).png?width=172&height=34&name=JSC%20(1200%20x%20240%20px).png)](https://www.johnsteeleconsulting.com) - Services - [HubSpot Consulting](https://www.johnsteeleconsulting.com/hubspot-consulting) - [Automation & Analytics](https://www.johnsteeleconsulting.com/automation-analytics) - [Content Operations](https://www.johnsteeleconsulting.com/content-operations) - [Web & Content Development](https://www.johnsteeleconsulting.com/web-content-development) - [Case Studies](https://www.johnsteeleconsulting.com/case-studies) - [WSI](https://www.johnsteeleconsulting.com/case-studies/wsi) - [Wiseman, Schwartz, Cioschi & Trama](https://www.johnsteeleconsulting.com/case-studies/wiseman-schwartz-cioschi-trama) - [Globe Runner](https://www.johnsteeleconsulting.com/case-studies/globe-runner) - [Documint](https://www.johnsteeleconsulting.com/case-studies/documint) - [FutureThink](https://www.johnsteeleconsulting.com/case-studies/futurethink) - [JSC Labs](https://www.johnsteeleconsulting.com/jsc-labs) - Resources - [Blog](https://www.johnsteeleconsulting.com/blog) - [Case Studies](https://www.johnsteeleconsulting.com/case-studies) - [Funnel Vision Newsletter](https://www.johnsteeleconsulting.com/newsletter) - [Funnel Vision Podcast](https://www.johnsteeleconsulting.com/funnel-vision-podcast) Open main navigation Close main navigation - Services - [HubSpot Consulting](https://www.johnsteeleconsulting.com/hubspot-consulting) - [Automation & Analytics](https://www.johnsteeleconsulting.com/automation-analytics) - [Content Operations](https://www.johnsteeleconsulting.com/content-operations) - [Web & Content Development](https://www.johnsteeleconsulting.com/web-content-development) - [Case Studies](https://www.johnsteeleconsulting.com/case-studies) - [WSI](https://www.johnsteeleconsulting.com/case-studies/wsi) - [Wiseman, Schwartz, Cioschi & Trama](https://www.johnsteeleconsulting.com/case-studies/wiseman-schwartz-cioschi-trama) - [Globe Runner](https://www.johnsteeleconsulting.com/case-studies/globe-runner) - [Documint](https://www.johnsteeleconsulting.com/case-studies/documint) - [FutureThink](https://www.johnsteeleconsulting.com/case-studies/futurethink) - [JSC Labs](https://www.johnsteeleconsulting.com/jsc-labs) - Resources - [Blog](https://www.johnsteeleconsulting.com/blog) - [Case Studies](https://www.johnsteeleconsulting.com/case-studies) - [Funnel Vision Newsletter](https://www.johnsteeleconsulting.com/newsletter) - [Funnel Vision Podcast](https://www.johnsteeleconsulting.com/funnel-vision-podcast) - [CONTACT US](https://www.johnsteeleconsulting.com/contact) [CONTACT US](https://www.johnsteeleconsulting.com/contact) [All newsletters](https://www.johnsteeleconsulting.com/newsletter/all) October 1, 2025 | Issue 5 Automation & Analytics # Mech Support Create A Closed-Loop AI Chatbot In Minutes ![Chatbase](https://www.johnsteeleconsulting.com/hubfs/chatbase-logo.webp) ![Stripe](https://www.johnsteeleconsulting.com/hubfs/Stripe_Logo%2c_revised_2016.svg.png) ![Hubspot](https://www.johnsteeleconsulting.com/hubfs/HubSpot_Logo.svg.png) ![Google Business Profile](https://www.johnsteeleconsulting.com/hubfs/google-my-business-logo.svg) ![Mech Support](https://www.johnsteeleconsulting.com/hs-fs/hubfs/Blog%20Icons/JSC%20Email%20Newsletter%20-%202026-05-20T214015.433.png?width=200&name=JSC%20Email%20Newsletter%20-%202026-05-20T214015.433.png "Mech Support") ![Picture of John Steele](https://www.johnsteeleconsulting.com/hs-fs/hubfs/1651756967091.jpeg?width=56&height=56&name=1651756967091.jpeg) By  John Steele · 2 minute read In our last newsletter, we told you how IBM had spent the last 8 years creating [AskHR](https://www.entrepreneur.com/business-news/ibm-ceo-ai-replaced-hundreds-of-human-resources-staff/491341)--an automated chatbot capable of answering 94% of simple asks. And while IBM’s innovation is sure to create efficiency, it is likely already obsolete. That’s because new generation of AI agents are in an arms race to remake customer support. Today, we explore a workflow from [Chatbase](https://www.chatbase.co/): fully bootstrapped, $0 to $6m ARR in 2 years, and they’re now serving 9000+ businesses. Chatbase not only answers queries, it performs actions that don’t need to be discreetly pre-programmed, taking automated support to the next level.  ![email divider](https://www.johnsteeleconsulting.com/hs-fs/hubfs/email%20divider-1.png?upscale=true&upscale=true&width=796&height=44&name=email%20divider-1.png) ![w2w header](https://www.johnsteeleconsulting.com/hs-fs/hubfs/workflow%20to%20watch%201-1.png?width=327&height=102&name=workflow%20to%20watch%201-1.png)   Using the AI agent chatbot from [Chatbase](https://youtu.be/6C9gXYtyuXo?feature=shared), create a closed-loop customer service workflow that is fully automated and get’s smarter with each chat.   ![workflow to watch](https://www.johnsteeleconsulting.com/hs-fs/hubfs/JSC%20Email%20Newsletter%20(35).png?width=593&height=62&name=JSC%20Email%20Newsletter%20(35).png)     ![iotw head 1](https://www.johnsteeleconsulting.com/hs-fs/hubfs/iotw%20head%201.png?upscale=true&upscale=true&width=467&height=70&name=iotw%20head%201.png) Building an AI chatbot to answer product questions from content is an obvious time saver. But as chatbot companies quickly solved this equation, some began to ask what else these bots could handle. Turns out, with Stripe, CRM and other integrations, most support tasks can be solved in seconds.  . ---   ![iotw head 2](https://www.johnsteeleconsulting.com/hs-fs/hubfs/iotw%20head%202.png?upscale=true&upscale=true&width=406&height=70&name=iotw%20head%202.png) › Build personalized chatbots for any website in seconds, train them on your content and give them access to your stack.  › Connect to Stripe to let AI handle refunds, cross-sells and subscription issues..  › Connect to CRM to update customer records and personalize responses. › Once you’ve solved their problem, ask for a review on Google Business Platform, and track star rating increases to gauge ROI.   --- ![iotw head 3-1](https://www.johnsteeleconsulting.com/hs-fs/hubfs/iotw%20head%203-1.png?upscale=true&upscale=true&width=407&height=70&name=iotw%20head%203-1.png) › Create your chatbot for free, add data sources like files, text and website pages, customize design and behavior, and deploy. › Configure actions like checking order status, rescheduling appointments or processing refunds. › Create custom actions for more complex workflows. › Add a conclusion flow passing satisfied users to leave reviews and passing dissatisfied users to a human agent or support ticket. ---   ![iotw head 5](https://www.johnsteeleconsulting.com/hs-fs/hubfs/iotw%20head%205.png?upscale=true&upscale=true&width=325&height=70&name=iotw%20head%205.png) The most obvious answer is headcount. IBM’s massive restructuring just covered content already in the manual. But when online payments company Klarna built their AI chatbot (fed by OpenAI, like Chatbase), it handled 2.3 million conversations in its first month--equivalent to 700 full-time agents. Klarna also reduced resolution times by 9 minutes and reduced repeat inquiries by 25%. And with shopping and payment assistance like a Stripe integration, the company estimates it drove $40 million in profit improvement since its inception. Want to build something like this for your business? [➡️ We can help ➡️](https://calendly.com/johnsteeleconsulting/30min?utm_campaign=17675184-Funnel%20Vision&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-_TUiYcXuThk7oo3A8P0dTF_6yRa3axrKjMgkO05Vs1I1rFRy8RK_7VR5T4S7nrvl9hdc41) ![email divider](https://www.johnsteeleconsulting.com/hs-fs/hubfs/email%20divider-1.png?upscale=true&upscale=true&width=1200&name=email%20divider-1.png) ![itn 7](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn%207.png?upscale=true&upscale=true&width=776&name=itn%207.png) [![itn1\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn1_9-25-25.png?width=195&height=248&name=itn1_9-25-25.png)](https://techcrunch.com/2025/09/18/uber-is-trying-drone-delivery-again/) [![itn4\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn4_9-25-25.png?width=260&height=55&name=itn4_9-25-25.png)](https://techcrunch.com/2025/09/18/uber-is-trying-drone-delivery-again/) After landing a partnership with Israeli startup Flytrex, Uber is giving late-night hosts and tech skeptics plenty to talk about. The company expects to be delivering Uber Eats by drone in time for Christmas. [Learn more...](https://techcrunch.com/2025/09/18/uber-is-trying-drone-delivery-again/)   [![itn2\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn2_9-25-25.png?width=196&height=253&name=itn2_9-25-25.png)](https://www.reuters.com/business/healthcare-pharmaceuticals/eliseai-raises-250-million-a16z-led-round-expand-healthcare-2025-08-20/?utm_campaign=17675184-Funnel%20Vision&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wCDlwqId-685NSyPwYCznNuj66w5kdRagDHMhs-l65Tl4qdyveUBl9IwRl9QX0-5cw3hP)  [![itn5\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn5_9-25-25.png?width=260&height=55&name=itn5_9-25-25.png)](https://www.reuters.com/business/healthcare-pharmaceuticals/eliseai-raises-250-million-a16z-led-round-expand-healthcare-2025-08-20/?utm_campaign=17675184-Funnel%20Vision&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wCDlwqId-685NSyPwYCznNuj66w5kdRagDHMhs-l65Tl4qdyveUBl9IwRl9QX0-5cw3hP) In what has been [speculated](https://www.benzinga.com/analyst-stock-ratings/analyst-color/25/08/47287690/workday-wins-but-wall-street-worries-strong-q2-results-cant-stop-stock-slip?nid=47696494) as a move to shore up its stock price in the 4th quarter, cloud-based HR platform Workday has announced their acquisition of Sana Labs for $1.1 billion. Sana makes AI-powered knowledge management tools which workday says will help them “reimagine the future of work.” [Learn more...](https://finance.yahoo.com/news/workday-acquires-ai-startup-sana-155949683.html)   [![itn3\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn3_9-25-25.png?width=198&height=256&name=itn3_9-25-25.png)](https://www.wsj.com/articles/amazon-aims-to-grow-ad-sales-further-by-automating-creation-2c8c5ab8?gaa_at=eafs&gaa_n=ASWzDAigBQETdDVzk_MwJf1D51q7qXwZlMR2TtCwMWRGq6YKrBw3226qZAn2XOpmc3w%3D&gaa_ts=68d3185d&gaa_sig=_TE6txJ4A2ZYd8wF-fCIPjBAXXbPgxggu2y838eLgJhz9lVQqccZACG-krHPzfQJ4WCDulUWwKsHxshf1Jw7LQ%3D%3D)  [![itn6\_9-25-25](https://www.johnsteeleconsulting.com/hs-fs/hubfs/itn6_9-25-25.png?width=260&height=55&name=itn6_9-25-25.png)](https://www.wsj.com/articles/ibm-ceo-says-ai-has-replaced-hundreds-of-workers-but-created-new-programming-sales-jobs-54ea6b58?utm_campaign=17675184-Funnel%20Vision&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-9wCDlwqId-685NSyPwYCznNuj66w5kdRagDHMhs-l65Tl4qdyveUBl9IwRl9QX0-5cw3hP) Coming as an overhaul to a product released last year, Creative Studio is a chatbot-style creative assistant infused with AI and embedded in its existing ad tools. Designed to help small business owners (the core of its business), the launch is the latest effort to [move beyond search and directly challenge Google and Meta](https://www.businessinsider.com/amazons-expanding-ad-business-is-challenging-meta-google-2024-3#:~:text=Amazon's%20growing%20advertising%2Dtech%20ambitions,will%20transform%20the%20customer%20experience). [Learn more...](https://www.wsj.com/articles/amazon-aims-to-grow-ad-sales-further-by-automating-creation-2c8c5ab8?gaa_at=eafs&gaa_n=ASWzDAigBQETdDVzk_MwJf1D51q7qXwZlMR2TtCwMWRGq6YKrBw3226qZAn2XOpmc3w%3D&gaa_ts=68d3185d&gaa_sig=_TE6txJ4A2ZYd8wF-fCIPjBAXXbPgxggu2y838eLgJhz9lVQqccZACG-krHPzfQJ4WCDulUWwKsHxshf1Jw7LQ%3D%3D) Share [mailto:?body=https://www.johnsteeleconsulting.com/newsletter/issue-5-chatbase-ai-agent-chatbots](mailto:?body=https://www.johnsteeleconsulting.com/newsletter/issue-5-chatbase-ai-agent-chatbots)   [![JSC (1200 x 240 px) (3)](https://www.johnsteeleconsulting.com/hs-fs/hubfs/JSC%20(1200%20x%20240%20px)%20(3).png?width=1200&height=240&name=JSC%20(1200%20x%20240%20px)%20(3).png "JSC (1200 x 240 px) (3)")](https://www.johnsteeleconsulting.com) Grow your startup or small business by exploring the most efficient levers for short-term and long-term growth: Positioning, Content & Automation. 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