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For years, "personalization" has meant slapping a first name in a subject line or recommendations driven by a vaguely similar purchase six months ago. It's a surface-level parlor trick--and no one sees through it faster ...
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As you may be aware, Q1 is the most popular time of year for B2B marketers and advertisers. 42% of B2B categories peak in January or March, as businesses set new goals, release budgets, and initiate projects. So it is ...
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The Holidays are over and you’d be forgiven for wanting to hold onto those warm-and-fuzzy feelings a little longer. But if you're like me, you're already hunting for your next edge—something you can build that no one ...
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The holidays are here and, in America at least, that means one thing: SHOPPING! And while Black Friday tramplings have largely moved online to Cyber Monday, there is a new player in the holiday shopping season this ...
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The AI hype cycle started with flash: slick chat interfaces, viral image generators, a brand new kind of search. But as the novelty fades and institutions start treating AI like a serious long-term bet, capital is ...
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Since I started JSC 3 years ago, one tool has been at the dead center of my stack: Bonsai. Bonsai is an all-in-one business services platform for solopreneurs. It can do it all--invoices, contracts, proposals, task ...
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Since their merger with Adobe fell through in 2023, Figma has been on a tear. They grew revenue by 48% in 2024 and kept that trend going into 2025. They grew their monthly active users from 4 million to 13 million. And ...
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If you’ve followed digital marketing trends for any length of time, you know digital influencers tend to fear change. Algorithm updates, new tools and software shifts will send them into a tailspin. Eventually, ...
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If you run a lot of AI experiments like I do, you may have heard of MCP. Short for Model Context Protocol, MCP is a standardized “language” that lets AI tools talk to any app that supports MCP. Think of it like a USB-C ...
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In our last newsletter, we told you how IBM had spent the last 8 years creating AskHR--an automated chatbot capable of answering 94% of simple asks. And while IBM’s innovation is sure to create efficiency, it is likely ...