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For all the hype, you might be surprised to learn that AI’s share of voice in search remains incredibly small--just 5%. But AI’s user growth in just a few months has been staggering. 83% of users who have tried it now say they prefer AI search. 61% of GenZ and 53% of millennials are using AI search instead of traditional engines. Numbers like these have left brand and especially smaller insurgents scrambling to find answers: are we visible? How do we update content? Where do we stand?
Using largely existing tools and keywords, teams can measure brand visibility in LLMs.
For all the hype, you might be surprised to learn that AI’s share of voice in search remains incredibly small--just 5%. But AI’s user growth in just a few months has been staggering. 83% of users who have tried it now ...
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